The Untapped Potential of Managing Deskless Workforce in the U.S.: A Primer


The Untapped Potential of Managing Deskless Workforce in the U.S.: A Primer

In today's fast-paced business environment, the term "workforce" has evolved beyond the traditional office setting. A significant portion of the U.S. workforce is now "deskless," operating in fields, on shop floors, or at customer sites. Despite making up an estimated 80% of the global workforce, deskless employees often find themselves sidelined when it comes to technological advancements aimed at improving work efficiency and employee satisfaction.

The Challenge

Deskless workers face unique challenges that are often overlooked. They lack real-time communication tools, have limited access to company resources, and struggle with scheduling and compliance issues. These challenges not only affect employee morale but also have a direct impact on a company's bottom line.

The Market Gap

While there are numerous software solutions designed for desk-based employees, the options for deskless workers are surprisingly limited. Only 6% of organizations rely entirely on digital processes for managing their deskless workforce, according to recent studies. This gap represents a significant market opportunity for companies willing to invest in solutions tailored for this segment.

Why It Matters

Ignoring the needs of the deskless workforce is no longer an option. Companies that invest in solutions tailored for this segment report higher levels of employee satisfaction, reduced operational costs, and improved compliance. Moreover, as the gig economy gains traction, the need for flexible, mobile-friendly solutions becomes even more pressing.

The Takeaway

If you're part of the burgeoning community of businesses employing a deskless workforce, it's time to pay attention. Investing in the right technology can unlock a world of potential, not just for your employees but for your business as a whole. Welcome to the future of work—deskless but not directionless.

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